Our Mission

Our Vision

We hope to lead the way in promoting professionalism, innovation, and standards of quality for the cannabis industry by providing an unforgettable, unique retail experience.

Our Values

  • Rooted in the plant & rooted in innovation
  • Share success with the community that supports us
  • Create innovative products of exceptional quality
  • Ensure equality amongst people & products

Our Story

LOVA was founded by a family of Pioneers. Our team has been involved in the cannabis industry since legalization in Colorado. In fact, our Edgewater Dispensary had the first legal recreational sale of cannabis in the United States. Needless to say, we care about the plant, the product, the people and the community around us. LOVA’s own craft cultivation facility ensures top quality flower is always on the shelves along with a variety of premium flower, edibles, concentrates, topicals, and more. We look forward to seeing you and having you join the family!


Our Pillars


We are rooted in our practices, in our community, and in our innovations by forming our foundation around the cannabis plant and creating the understanding that everything we do and practice is rooted in the plant itself.


We are balanced by nature with our approach to serving a multitude of types of consumers in the cannabis space and helping those find a balance of their own through the use of our products. We have an understanding of both the medicinal and recreational world of cannabis and between work and play.


We are an inclusive company that believes in and supports the diversity of our clientele by providing affordable luxury products and exceptional customer service to each and every customer dynamic.


We believe in the thoughtful intention that goes into every practice we embody, whether it’s retail, cultivation, or extraction. Which is why every product is Made with Lova and created to help you find your craft, whether you’re an artisan, intellectual or athlete.

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